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Strategy & Consultancy

Back to Our Services

Strategy & Consultancy

Back to Our Services

BDB’s skills in strategic integration are at the heart of our consultancy offering, which means everything we do is fine-tuned to deliver maximum ROI on your marketing objectives.

Our ability to deliver compelling, engaging and insightful messages, with an understanding of the wider context and macro-trends driving customer decisions, is how we help make a difference in your world.

BRAND

This is the promise you make to your internal and external stakeholders. Your brand is more than just a logo or a strapline, it’s about giving you a framework from which you can communicate your business to your customers in the most effective way. Our approach to branding ensures a positioning that can grow with you as your business does.

PLANNING

The foundation of any businesses’ marketing activity, strategic planning makes the difference between mediocrity and measurable success. At BDB, this starts and ends with your business and marketing objectives. Be they long-term, short-term, focussed on demand generation, driving sales or even awareness, every element works together to help achieve your goals.

CAMPAIGN

The ‘hook’, the behaviour changer, is the message that will stop customers in their tracks. Every BDB campaign is research-based and insight-led to break through the marketing noise to make real, measurable impact. Our in-depth knowledge of the B2B landscape and international experience helps drive every BDB campaign to achieve outcomes, not outputs.

RESEARCH

Whether the answers lie in quantitative, qualitative or even anecdotal evidence, BDB’s robust research and insight finding process will ensure that no stone is left unturned in pursuit of the answers needed to inform our response.

EMPLOYEES

By looking after the inside, the outside takes care of itself. Employee engagement is critical to the success of your internal campaigns. From defining your mission and values to creating multi-touchpoint campaigns, BDB puts your business goals at the core of developing the company culture that supports them.

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